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Copywriting Quote ...
“Let’s get to the heart of the matter. The power, the force, the overwhelming urge to own that makes advertising work, comes from the market itself, and not from the copy. Copy cannot create desire for a product. It can only take the hopes, dreams, fears and desires that already exists in the hearts of millions of people, and focus those already existing desires onto a particular product. This is the copy writer’s task: not to create this mass desire – but to channel and direct it.” – Eugene Schwartz

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RankUsername	Posts	Has thanked	Been thanked	Location, Website, Facebook, Twitter, LinkedIn, Skype, YouTube	Joined
CopywriterSARubin	588	133	123	USA https://www.sarmarketing.net/professional-copywriter	January 12th, 2019, 8:00 am

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